Do you wish to see your iPhone app in the most preferred list within the app store? Developing iPhone apps is a herculean task, and it will be certainly worse if it has only a few downloads. App development is a fast growing digital industry but without proper marketing, it is certainly impossible to reach a good number of users.
Almost every proficient iOS app developer puts sufficient amount of efforts to gain the visibility of the application. A survey by Gartner reveals that out of 1 million apps today in Apple store only 6% have transcended concerning downloads and revenue generation. While in the case of Android only 16% have surpassed out of 1.6 million apps available in the Google store.
Usually, the paid versions of iOS or iPad Apps are extraordinary, but it is now better to try user convenient apps. The app developers can offer for the applications for free of cost or half price for a specific time period. Try to intimate the existing iPhone/iPad applications either regarding design, development or other various aspects.
Here are few simple aspects that will help every iPhone app development company to dominate the mobile market.
Try publishing Press Releases:
A press release is a written statement circulated via media. It can be referred to as compelling short story written by a media professional and sent to targeted members of the media. The purpose of writing and releasing a press release is to help your business gain valuable PR. PRWeb, AppShout or MarketWired are some excellent examples of mobile specific press release websites which will give mobile app developers not only the huge reach of customers but also potential blogs and customers.
The rise of Social Media
Social media is spreading like fire in the forest nowadays. Content description, video promotion, and screenshots are ought to dynamic, unique and interesting. All the major platforms of social media viz, youtube, facebook, twitter, etc. supports the content and helps the businesses to share. They can further share, retweet, comment on it.
Loyalty Rewards
Loyalty reward points are another popular source to increase the number of downloads. It helps to maximize sales with minimum extra efforts.
Create a Specific Website for Your App
Once the app store accepts the app and available for the users to download. It becomes very important to develop a website for the same. The app developer should also display the screenshots and videos of the users so that users can actually know about the details of the app and its usage. You may also refer to your friends to send reviews for the application on the website which will encourage more users to put reviews too.
Blog and Advertize
Never forget to write a blog on your mobile application. It should include your app's USP. Advertising in the traditional manner can be little expensive. Therefore, you can try advertising through classified ads with effective link exchange programs for better marketing. You may also feature app add banners at trade shows.
Go for Sponsorship
Choosing sponsorship for apps is also a difficult task unless you have good contacts who are interested in your project. And if you're a fresher in this field, it can be very challenging. But this is an important step for mobile app developers to ease all the financial constraints for marketing the app in the App Store.
Wrapping Up
All of the above mentioned steps are some simple tips to increase the number of downloads. You may also keep an eye on the analytics and try to engage your app users regularly.
Almost every proficient iOS app developer puts sufficient amount of efforts to gain the visibility of the application. A survey by Gartner reveals that out of 1 million apps today in Apple store only 6% have transcended concerning downloads and revenue generation. While in the case of Android only 16% have surpassed out of 1.6 million apps available in the Google store.
Usually, the paid versions of iOS or iPad Apps are extraordinary, but it is now better to try user convenient apps. The app developers can offer for the applications for free of cost or half price for a specific time period. Try to intimate the existing iPhone/iPad applications either regarding design, development or other various aspects.
Here are few simple aspects that will help every iPhone app development company to dominate the mobile market.
Try publishing Press Releases:
A press release is a written statement circulated via media. It can be referred to as compelling short story written by a media professional and sent to targeted members of the media. The purpose of writing and releasing a press release is to help your business gain valuable PR. PRWeb, AppShout or MarketWired are some excellent examples of mobile specific press release websites which will give mobile app developers not only the huge reach of customers but also potential blogs and customers.
The rise of Social Media
Social media is spreading like fire in the forest nowadays. Content description, video promotion, and screenshots are ought to dynamic, unique and interesting. All the major platforms of social media viz, youtube, facebook, twitter, etc. supports the content and helps the businesses to share. They can further share, retweet, comment on it.
Loyalty Rewards
Loyalty reward points are another popular source to increase the number of downloads. It helps to maximize sales with minimum extra efforts.
Create a Specific Website for Your App
Once the app store accepts the app and available for the users to download. It becomes very important to develop a website for the same. The app developer should also display the screenshots and videos of the users so that users can actually know about the details of the app and its usage. You may also refer to your friends to send reviews for the application on the website which will encourage more users to put reviews too.
Blog and Advertize
Never forget to write a blog on your mobile application. It should include your app's USP. Advertising in the traditional manner can be little expensive. Therefore, you can try advertising through classified ads with effective link exchange programs for better marketing. You may also feature app add banners at trade shows.
Go for Sponsorship
Choosing sponsorship for apps is also a difficult task unless you have good contacts who are interested in your project. And if you're a fresher in this field, it can be very challenging. But this is an important step for mobile app developers to ease all the financial constraints for marketing the app in the App Store.
Wrapping Up
All of the above mentioned steps are some simple tips to increase the number of downloads. You may also keep an eye on the analytics and try to engage your app users regularly.